Competition for top talent is tight these days. What can hiring managers learn from marketing to attract the best? As it turns out, quite a bit. Recruitment marketing is a strategy increasingly utilized by successful hiring professionals. Recruitment marketing starts with a shift to thinking of potential job candidates the same way marketers think of…
Read MoreHiring Manager Interview Etiquette That Keeps Top Candidates Engaged Some time ago we published an article about “ghosting.” That’s what it’s called when job candidates have interviewed well and might even have a job offer, but then they disappear. They don’t respond to phone calls or email, or they might not even show up for…
Read MoreHiring Manager Interview Etiquette That Keeps Top Candidates Engaged Remote and flexible work arrangements are becoming increasingly common. While they work well for some companies, other organizations have found the disadvantages outweigh the potential benefits. Are employees more productive working on site or remotely? Big companies like Yahoo!, IBM, and Hewlett-Packard have returned to requiring…
Read MoreMillennial Employee Retention: Insider Tips From Recruiters Who Know Millennials now outnumber all the other generations in the workplace. Their lack of loyalty to an employer is often viewed negatively, but in reality millennial employees have adapted to function in a professional world dramatically different from that of their parents and grandparents. “It was once…
Read More6 Reasons Why Employees Quit: What Recruiters Hear From Candidates The average tenure of an employee these days is 1.5 years, according to the U.S. Bureau of Labor Statistics. All of that churn is expensive. It can cost tens of thousands of dollars or even surpass an employee’s salary to replace them, according to HuffPost…
Read MoreHow to Build Civility in the Workplace and Create a Positive Team Culture Road rage. Obnoxious diners bullying the server. Social media snark. Break room blowhards. Unfortunately, these are not isolated incidents. We might become weary of hearing about the loss of civility in the workplace and in our culture, but there is no denying…
Read More4 Proven Methods to Assess Soft Skills in Job Candidates How important are soft skills in the workplace? Don’t they take second place to technical talent and experience? That’s not what 92 percent of talent pros, who took part in LinkedIn’s latest annual Global Talent Trends research, said. Instead, they considered soft skills in a…
Read More5 Marketing Strategies for Hiring in a Full Employment Market We are experiencing a full employment economy. Unemployment is at a 50-year low, which is good news, obviously. However, talent shortages create a real challenge for companies seeking to add to their teams. An organization’s ability to meet growth opportunities in their industries is limited…
Read More4 Proven Ways to Make Employees Feel Valued and Boost Your Bottom Line Employees who don’t feel valued don’t stay. When the American Psychological Association studied the workplace back in 2012, half of respondents who said they did not feel valued at work also said they were actively looking for a different job. Conversely, 93…
Read MoreBuilding Open Communication: A Leader’s Guide to Ending Workplace Silence It feels great when everyone agrees with you, doesn’t it? Surely it means you’re on the right track – except it doesn’t. If agreement comes at the cost of truth, it’s not a very healthy workplace communication dynamic. Too often direct reports are afraid to…
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